Annual report
St. Agnes Hospital
St. Agnes Hospital is a Baltimore area community hospital. This 1994 annual report introduced a new model of care at St. Agnes and addressed several preconceptions about hospitals and healthcare in general. A great example of creative collaboration, the piece combined an idea suggested by surrealist Rene Margritte ("This is not a pipe") with neo-surrealist illustration and crisp design to drive home the point.
"This is not an annual report. This is a a vision of healthcare."
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How I work depends on what you need.
I can be part of a team of creative collaborators--designers, photographers, marketing specialists--to help solve specific marketing communications problems.
Clients also hire me directly to work with in-house designers and web developers, to advise on creative strategy and implementation, or to hire and oversee teams of creative talent.
Consulting services include providing creative direction and marketing research that culminate in recommendations for communications strategies.
"Bob is an outstanding partner for my creative team. His writing is sharp, incisive and on-point. He can turn straw into gold when necessary, and finds the right words to express your message. Bob’s client management skills are strong – he inspires confidence with his professionalism, his skill and his full engagement with every project."
Jean F. Bunker, Vice President, Marketing & Philanthropy, Harbor Hospital
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