Awaken. Encounter. Contribute.

Albertson College of Idaho

Albertson College is a small liberal arts college located in Caldwell, Idaho. Working from market research provided by Ian Symmonds & Associates and in collaboration with Jensen Design Studio, I wrote a series of admissions publications to capitalize on the school's unique place in Idaho's higher education landscape.

"Awaken. Encounter. Contribute."

PROJECTS

ACI viewbookACI liberal arts advantageACI intro brochure

Writing and editing, consulting, research

How I work depends on what you need.

CollaboratorsI can be part of a team of creative collaborators--designers, photographers, marketing specialists--to help solve specific marketing communications problems.

Clients also hire me directly to work with in-house designers and web developers, to advise on creative strategy and implementation, or to hire and oversee teams of creative talent.

Consulting services include providing creative direction and marketing research that culminate in recommendations for communications strategies.

"Bob is an outstanding partner for my creative team. His writing is sharp, incisive and on-point. He can turn straw into gold when necessary, and finds the right words to express your message. Bob’s client management skills are strong – he inspires confidence with his professionalism, his skill and his full engagement with every project."

Jean F. Bunker, Vice President, Marketing & Philanthropy, Harbor Hospital

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Services

Writing and editing

Positioning and messaging

Project management

Publications development

Consulting

Focus group planning, facilitation, and reporting

Magazine feature writing

Website information architecture and writing

Audio recording and editing

Video scripting

Integration of print and online media