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Johns Hopkins University
I have worked with the Johns Hopkins University Office of Undergraduate Admissions on many projects--from writing publications and websites to conducting national focus group studies with high school students to guide creative direction and content of recruitment campaigns.
"Our simple aim is to make scholars--strong, bright, useful, and true." Daniel Coit Gilman, first president
Designed by JHU Design and Publications
PROJECTS
Experience counts
What I do, and what I can do for you
With three decades of marketing communications experience, I have written for and about college and universities, independent schools, corporations, medical systems and healthcare providers, and institutions throughout the United States and internationally.
Explore my work--and that of my collaborators--through the samples featured on this site. Download PDFs and link to websites and videos. Learn more about what I do and what I can do for you.
“In print, online, and even in our visitor center messaging, Bob has been a key player over the years in defining and communicating a consistent Johns Hopkins 'brand' to prospective undergraduates.”
Maggie Kennedy, Associate Director of Communications, John Hopkins Office of Undergraduate Admissions
Collaborators
A sampling of creative partners past and present
JHU Design & Publications
JHU Office of Undergraduate Admissions
University of Maryland University College